ONLINE CHALLENGE
Transform Your Body, Rewire Your Habits, Upgrade Your Life
A 14-day experience to show you what you’re capable of and introduce you to the anatomy of a highly efficient body transformation.
Join the 14-Day Transformation Kickstart Challenge
Free to join, but limited to the first 10 people to ensure personal attention in our WhatsApp group.
Once we reach capacity or the timer expires, you'll need to wait for a couple of months.
Starts on
Wednesday, 15th October
Act quickly.
⏳Countdown is on...
Days
Hours
Minutes
Seconds
The 14-Day Transformation Kickstart Challenge (14DTKC) is a simple, high-impact program designed to initiate lasting transformation with minimal time and maximum structure.
You’ll focus on doing just a few essential things well by training smarter, eating better without overthinking, and finally creating the daily rhythm that builds real momentum.
"Dan, in a very short period, helped me understand the essentials of reaching my goals, which were to get fit, lean, and muscular. Implementing his teachings was so simple, I was amazed. I now feel like a million dollars, in control, more confident and wearing clothes that complement my physique, not hide it. I highly recommend Dan and his program. If you want to get beach-ready, don’t overthink it, sign up!"
Yaniv
Business Owner, Husband and Father of Four
Lost 40 kg (88 lbs) and 39.5 cm (15.5 inches) from his waist
"I am physically much leaner, stronger, and generally healthier. Emotionally, I feel much better and am confident walking into a gym to work out on my own (not the case when I started). Your attention to detail is significant. Providing education on the exercise, muscle group, etc. - I like the learning element. Challenging me shows you are invested in my progress."
Catherine
Finance Sector, Wife and Mother of Two
Lost 14 kg (30 lbs)
"Dan's knowledge and experience are incredible. He is very detailed and does not waste any time. I get pushed to my limits to get the most out of the sessions. The plan is also always changing, and goals are reviewed. Small adjustments are made each session to ensure progression. Most importantly, everything is planned for your goals, so I can just turn up, put in the work and leave, making training a joy."
Amir
High-Level Estate Agent, Husband and Father
Lost 17 kg (37 lbs)
Who is this for
This challenge is for you if:
You’ve been stuck in the start-stop cycle and need a clear reset
You’re already working out but feel like results are stalling
You’ve mastered business, family, or career, but still can’t crack the fitness code
You want less guesswork, more structure, and sustainable results
Join the 14-Day Transformation Kickstart Challenge
Limited to 10 spots on a first-come, first-served basis. Complete the form to secure your place.
Why do you need this
💡 1. Simplify to Win
Eliminate guesswork. Follow a tested system.
You don’t need another plan — you need a process. This challenge strips it down to just the essential habits that create real, measurable progress. Less input, better output.
🔥 2. Optimize for ROI
Get results with under 3 hours of training per week.
No long workouts. No complex diets. Just high-leverage habits stacked into a weekly routine. If you're short on time but want visible change, this is your low-friction entry point.
🤝 3. Add Accountability, Remove Willpower
Rely on systems, not motivation.
You’ll plug into a group, follow a structure, and get nudged forward daily. It’s easier to stay consistent when the environment is built for it. And that’s exactly what this challenge creates.
"I'm on a journey to get stronger and do not expect ever to end my sessions. I have visibly and empirically seen the changes the training sessions have made. I genuinely believe I have the body of someone 10 years younger due to your programmes."
Chris
Founder, Advertising M&A
What's Inside
3 training sessions/week (Full-body – A/B rotation - Gym & At-Home), up to 45 mins each
Daily Checklist with key habits to stay on track
Nutrition Framework with calorie and protein targets
Sample Meal Plans + Food Shopping List for real life
Sleep, Hydration & Stress Guides
Progress Trackers for Body Weight, Steps, and Macros
Online Community Platform and/or WhatsApp group, to stay connected, learn and keep accountable while being part of a supportive group of participants on the same journey as you
Daily emails from your coach to keep you focused
Your Outcome
You’ll start losing fat and feeling lighter
You’ll learn and understand the key scientific principles of training and nutrition
You’ll build momentum and experience progress in a way that makes sense for you
You’ll reconnect with your body and start building strength
You’ll have a simple system to follow beyond the 14 days
You’ll learn easy and simple ways to progress your training plan
You'll know how to approach your nutrition practically to your current lifestyle
You’ll finally understand what works for you and how to keep doing it
How it's structured
You’ll get daily direction, feedback, and prompts to simplify every decision.
Day 1 - Setup
Onboarding + Setup
Week 1 - Foundation
Lock in Habits + Get Moving
Week 2 - Acceleration
Stay Consistent + See Results
Meet your coach
Hey, I'm Dan, a London-based Personal Trainer with over 10 years of experience coaching high achievers (entrepreneurs, executives and driven professionals) and all-around amazing people on the gym floor or online to achieve peak shape & fitness.
Originally from Romania, I won the National Bodybuilding Title and moved to London in 2015, where I further refined my services and coaching approach, helping clients achieve real results without extreme methods.
This challenge is a condensed version of what has worked for my one-on-one clients — structured into a simple, plug-and-play system that meets you where you are.
Join the 14-Day Transformation Kickstart Challenge.
Limited to 10 spots on a first-come, first-served basis. Complete the form to secure your place.
"At my heaviest, I was 96 kg, feeling tired all the time, out of breath and always self-conscious about social activity. I'd tried every diet and exercise regimen under the sun, yet I kept failing. I have a busy job, and it was easy to make excuses to deprioritise health and exercise. Dan's discipline is inspiring, and his coaching style is very positive and non-judgmental. He treats every client with care, time and dedicated attention. I have much more energy and, more importantly, confidence to live my life, taking up new sports like tennis and going back to hobbies I previously loved, like travelling and exploring new places."
Pam
Lost 25 kg (55 lbs) and 18 cm (7 inches) from her waist
Frequently Asked Questions
If you have a question that's not covered, feel free to reach out for more information.
I operate a give-first business model. I aim to inspire people to transform and be generous with the information I share. I want to help you achieve such a great result over the next 14 days that if you choose to work with me afterwards, it will be a no-brainer, and I am honoured to be your guide, even if you decide not to.
No problem. Although the challenge is designed to accommodate all fitness levels, it is suitable for someone with some training experience. If you're a total beginner and unsure whether you're executing exercises correctly, please work with a personal trainer face-to-face first.
The challenge offers bodyweight and gym-based options, allowing you to train at home, outdoors, or in the gym - whatever works best for you. The goal is to build consistency, not complicate things.
You'll learn the principles that'll help you achieve the best physique possible, given your genetics, time, drive, and current environment.
You'll be part of a supportive group of participants who will share the journey with you.
First, we'll ask for your feedback so we can continue improving and address any questions you may have. Then, you'll have the option to continue with a personalised coaching program tailored to your goals.
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